About

Hello! Nice to see you here :)

My name is Renata and I do a lot of different things – all under the broad umbrella of Communications.

I am a professional journalist, content specialist and PR expert with experience working for major media corporations, brands, and companies across the UK, Brazil and Germany.

My background is in journalism, where, as a reporter and editor, I covered everything from music festivals to coup attempts and royal events.

In recent years, I’ve been leveraging my expertise to help companies shape their PR and content strategies. Trust me – I’ve done it all: funding announcements, thought leadership programs, and integrated communications campaigns spanning earned, owned, and shared media channels.

I’m particularly good at LinkedIn, helping C-level executives establish their presence on the platform and position themselves as industry leaders. I also run free, semi-regular cohorts to help people make the most of LinkedIn.

I’m the founder of Read a Girl, a newsletter dedicated to promoting the work of women authors. Recognised by Inc. and Mashable as one of the best newsletters of 2020, Read a Girl highlights the work of incredible writers who sometimes get overshadowed because of their gender.

I hold a Master’s degree in British Studies from Humboldt-Universität zu Berlin, specialising in media, culture, and cultural management. In my thesis, I explored the interaction between humour and journalism and its implications for news reporting (feel free to check it out here!). I’m also a passionate advocate for creative problem-solving and a Design Thinker trained by the d.school at the Hasso-Plattner-Institut, University of Potsdam.

Beyond my professional work, I’m a published author. My first book, “a spectacularly sad ending”, is a collection of poetry and prose available on Amazon.

On a personal note, I love reading (J.D. Salinger, Sylvia Plath, and Elena Ferrante have a special place in my heart), music (don’t even ask how many Wilco concerts I’ve attended – it’s embarrassing), and traveling (I can recommend the best place for shabu-shabu in Tokyo and which streets to avoid in Moscow).